July 21, 2016
Sponsorship on Steroids: Generating Corporate Revenue

People are complex creatures who seek to achieve multiple goals in single transactions. You go to the grocery store for milk. As you walk inside,[…]

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July 5, 2016
To Generate More Revenue Build More Infrastructure

The American Cancer Society (ACS) depends on volunteers to help generate revenue. Most volunteers start through two events: the Relay for Life and Making Strides Against[…]

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June 29, 2016
Do Your Sponsorship Requests Contain Guilt?

“She asked for money and then gave me that puppy-dog look.” “He told me I was a big corporation and they were only asking for[…]

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June 17, 2016
Will Your Boards’ Cold Call Approach Get Donors?

“Let’s get a list of wealthy people and have staff call them for a donation.”–a-board member.   Obtaining a list and asking every wealthy person[…]

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June 13, 2016
Your Income Solution in a Nutshell

“Previous funding no longer brings in the revenue we need. Prices keep going up. The competition for dollars is keen.” -An executive director’s confession  Things haven’t[…]

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May 25, 2016
Build a Relationships: What Does It Mean?

Build relationships. Nonprofit professionals say this phrase constantly. But what does that mean? For example, how can you build a relationship with someone you meet[…]

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May 9, 2016
Donor Stewardship: Give Donors Time & Gain Donations

“We’ve found thank-you lunches to be very effective,” explains Judith Mitchell, CEO of the Kravis Center for the Performing Arts in West Palm Beach, Florida.[…]

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April 28, 2016
How Can You Increase Your Sponsors’ ROI?

Your board chair introduces Rob, the sponsor of the day. Polite applause ushers Rob to the microphone. Rob captures the room when he shares how[…]

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April 20, 2016
Rule #1: Find a Way to Say Yes to Revenue

I approached a membership organization about honoring a friend. To thank the friend, I wanted to give a donation in her honor. When the CEO[…]

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April 4, 2016
How to Secure Government Funding for Your Nonprofit

After ten years of invitations and visits to his office, the governor is visiting Opportunity Village, a nonprofit serving people with intellectual disabilities in Las[…]

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